20-Page Brochure

20-Page Brochure

FRONT COVER

10″ x 7″

To get this project off the ground, Chuck Fultz of Ronningen Design provided me with sketches for each page. I then designed the layout, loading text and photos, and making decisions about the finer details. For the cover (shown at left) I created a single color version of the client's established logo.

← Back

 For the inside cover, I set up the overlapping foliage graphic and formatted the tagline. For the opposite page I selected photography and designed the layout.

For the inside cover, I set up the overlapping foliage graphic and formatted the tagline. For the opposite page I selected photography and designed the layout.

 With only a few exceptions, each spread has one full page photo opposing a text description. The scenic photo is a perfect backdrop for a testimonial quote.

With only a few exceptions, each spread has one full page photo opposing a text description. The scenic photo is a perfect backdrop for a testimonial quote.

 Notice the "camp secret" box changes position from spread to spread; I created a separate style for when it's placed on a photo.

Notice the "camp secret" box changes position from spread to spread; I created a separate style for when it's placed on a photo.

 For this spread, the small photos are placed over the large photo.

For this spread, the small photos are placed over the large photo.

 I labeled the centerfold map with numbers that correspond to the legend of facility locations.

I labeled the centerfold map with numbers that correspond to the legend of facility locations.

 Choosing photos is made easier when you have fantastic options.

Choosing photos is made easier when you have fantastic options.

 I matched the back cover to the front, using a solid blue with white wordmark and contact info.

I matched the back cover to the front, using a solid blue with white wordmark and contact info.