Experience Summer as It Should Be

Experience Summer as It Should Be

Collaboration: 10-page booklet brochure for a coed summer camp

Front Cover / 8.5″ x 5.5″

As with the previous brochure, Chuck Fultz of Ronningen Design provided sketches and project oversight, while I loaded content and designed the layout.

← Back

  Left:  I selected a background photo to accompany the client's mission statement.   Right:  I formatted and rewrote all the copy to improve the wording and style (and to fit the text to the layout).

Left: I selected a background photo to accompany the client's mission statement.

Right: I formatted and rewrote all the copy to improve the wording and style (and to fit the text to the layout).

 While loading the content I chose age-appropriate photos and trimmed down each program description.

While loading the content I chose age-appropriate photos and trimmed down each program description.

 I had fun creating the central photo collage, combining scenery and activity to strike the right balance.

I had fun creating the central photo collage, combining scenery and activity to strike the right balance.

  Left:   The testimonial quotes are styled after the website. Notice the citation is paired with a silhouette head shot that identifies the speaker's gender.   Right:  It's easier said than done to balance four vertical portraits on a page like this.

Left: The testimonial quotes are styled after the website. Notice the citation is paired with a silhouette head shot that identifies the speaker's gender.

Right: It's easier said than done to balance four vertical portraits on a page like this.

 I patterned the back cover off the client's website footer, which has a nice scenic shot in the background but is not too difficult to use with overlaid text.

I patterned the back cover off the client's website footer, which has a nice scenic shot in the background but is not too difficult to use with overlaid text.