Website & Home Page Redesign
Custom Website Collaboration & Home Page Redesign
2013 - 2015 | Web Layout Building, Content Loading, Maintenance & New Page Design
The end client's website has multiple predefined layout sections, thanks to the original design work by Chuck Fultz of Ronningen Design. For example, these include variations of feature blocks, main columns with text and photos, and calls-to-action. I helped build pages in the client's CMS by combining these options. I also helped with formatting text and loading photography. Recently I redesigned the home page (compare the old and new pages shown further down the page).
Home Page Redesign
Two years after the site went live, I was asked to make some additions and improvements to the home page. I added scrolling testimonials below the slideshow and changed the layout of the four featured items: video, parents, campers & activities.
One major challenge was designing the interaction between the last item and the footer. Because the footer is complex, the layout works best if the footer is preceded by white space (as the original design does so well). This consideration led to the solution shown below, where I linked the map and the white space using the descriptive content.
Compare to the Old Page
The original home page (first image), designed by Chuck Fultz of Ronningen Design, laid out the four featured items horizontally. As you can see (second image), I retained the photography and used similar colors but assigned each item to its own row.